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April 11, 2026 · EZaccessMD Team

Why 81% Utilization Changes Everything About Telehealth ROI

The industry average for telehealth utilization is 10-15%. EZaccessMD's rate is 81%. Here's why that gap exists and what it means for employer ROI.

The dirty secret of the telehealth industry is utilization.

Employers pay for telehealth benefits expecting their employees to use them. But the industry average utilization rate — the percentage of covered employees who actually use the benefit in a given year — is just 10-15%.

That means 85-90% of the money spent on traditional telehealth is spent on employees who never make a single call.

EZaccessMD's utilization rate is 81%.

Why Traditional Telehealth Goes Unused

Three reasons:

  1. Employees forget it exists. Telehealth is often buried in benefits enrollment materials. By the time someone gets sick, they don't remember the phone number.

  2. The benefit doesn't solve the problem. An employee calls with a sore throat. The doctor says "it might be strep, go get tested." The employee hangs up and goes to urgent care anyway. Next time, they skip the telehealth call entirely.

  3. No tangible experience. A phone call feels like a lesser version of a doctor visit. There's no "wow" moment that creates word-of-mouth.

Why EZaccessMD Hits 81%

EZaccessMD solves all three problems:

  1. Memorable experience. When a mobile medical unit shows up at your door with an X-ray machine, you tell your coworkers. Word-of-mouth drives adoption better than any enrollment brochure.

  2. The benefit actually resolves the problem. Instead of "go get tested," EZaccessMD says "we're sending someone to test you." The cycle is complete. The employee doesn't need to go anywhere else.

  3. $0 copay removes the hesitation. There's no financial calculation. No wondering whether it's "worth it." Just call.

What 81% Means for ROI

Utilization is the multiplier in every telehealth ROI calculation.

If you're paying $10 PEPM for a telehealth benefit with 12% utilization, you're paying $83 per actual user per month. At 81% utilization, EZaccessMD's cost per actual user drops dramatically — and the ER diversions that drive savings actually happen at scale.

The ROI calculator at ezaccessmd.com/calculator shows this in detail. Enter your headcount and see the difference.

EZaccessMD is NOT health insurance. We provide easy and convenient ACCESS to quality healthcare.

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